Whoever said that Twitter would get you nowhere didn’t have the right username! According to a recent article on WWLP.com, 22-year-old Ashley Terekes of Westfield, MA got a free trip to The Ashes Cricket Tournament in Australia through Twitter. How, you ask? Well, Ashley’s username is “@theashes” and some fans of The Ashes Cricket Tournament in Australia mistook Ashley’s Twitter account for the tournament’s. Needless to say, Ashley now has quite the cricket following now, despite the fact that she knows next to nothing of the sport. When she started asking some questions about the tournament, the rules, etc., it started the campaign, “gettheashestotheashes”. Qantas saw it and offered to fly Ashley from New York to Australia for the tournament—proof that Twitter can get you places! 
While this is a rather unique example, we at Encharter Insurance believe strongly in the power of social media to “get you places” in the business world. In fact, we have started our Partners Program where we help local small businesses grow by showing them they can use social media to their competitive advantage. If that sounds like something you would be interested in, first check out our Partners Page, then call us at 888-865-1244 or email us at socialnetworks@encharter.com. We’d love to help your business grow!
And of course, don’t forget that we can help you with any of your Amherst MA Business Insurance needs as well! Call your local Encharter Insurance agent at 888-865-1244, visit our virtual insurance office at www.encharter.com or visit one of our local offices. You can also find us on Facebook and (yes) Twitter!
At Encharter, “It’s all about protecting you!”
